Data Privacy

The following legal notices govern access to and use of our website. For the purposes of these Legal Notices, the website also includes the pages of our subsidiaries. Please read carefully the terms and conditions set out below as use of this site constitutes acceptance of these terms and conditions in their valid form.

DATA PROTECTION STATEMENT

1. Controller

The data controller under data protection legislation is:

Chem-Trend L.P.
P.O. Box 860
Howell, MI 48844-0860
U.S.A.

privacy@chemtrend.com

– In the following also “Chem-Trend”

You can contact our data protection officer as follows:

External data protection officer for Chem-Trend (Deutschland) GmbH
activeMind AG
Potsdamer Str. 3
80802 München

Telephone: +49 (0) 89 418560170
E-Mail: datenschutz@chemtrend.de

2. What processing activities are carried out on the website?

Basic information on recipients of data in the group:
Chem-Trend is a globally operating company, incorporated in the Freudenberg group. Personal data is processed by Chem-Trend employees and affiliated companies.

For data processed in countries outside the EU, Chem-Trend uses EU standard contractual clauses, including suitable technical and organisational measures, to ensure that your personal data is processed in accordance with the European level of data privacy.

An overview of subsidiaries within the corporate group is available here.

Other special recipients are specified during the respective processing activities.

a. Sending information by e-mail

Purpose and legal basis:
Your data is used for the purpose of sending you e-mail, analysing your interaction and assigning your actions to your user profile. Your name is specified in order to address you personally in the email and potentially identify you if you want to make use of your rights as a data subject.

You just need to specify your e-mail address in the contact form order to receive e-mail communication. When you do this, the data you provide for this purpose will be used entirely for the purpose of your request. You may also be sent information by e-mail where this is relevant to the provision of our service or registration.

To ensure effective registration, we require a valid e-mail address.

Recipients:
Recipients of the data are restricted to the controller, and appropriate legal entity.

Third country transfer:
A transfer to a third country does not take place.

Storage period:
The data will only be processed in this context for as long as the corresponding consent applies. It will be deleted following this.

Prescribed or required provision:
You provide your personal data on a voluntary basis, based solely on your consent. Unfortunately, we cannot send you e-mail without your consent.

Withdrawal of consent:
You may withdraw your consent to the storage of your personal data and to its use by Chem-Trend at any time. Each e-mail sent by the marketing department contains a link for this purpose. You can also withdraw your consent using the other contact options available on the website.

Profiling:
Once you have given us your consent, we will evaluate your use of the sent e-mails and analyse any subsequent visits to Chem-Trend’s website in order to make continuous improvements to the communication and the web offering and to optimise both according to the actual interests of the visitors.

b. Contact form

Purpose, legal basis and legitimate interest:
The data you enter is stored for the purpose of individual communication with you. We process the data entered in the contact form on the basis of a legitimate interest (Art. 6 (1) (f) GDPR). The purpose of the contact form is to provide you with a simple way to make contact. The information you provide is stored in order to respond to your enquiry and any follow-up questions.

If you get in touch with us in order to request more information, the data entered in the contact form will be processed in order to implement pre-contractual measures (Art. 6 (1) (b) GDPR).

If you send us an enquiry for business information, processors appointed by us may receive data for this purpose, provided that these processors need the data to perform their respective service (e.g. IT services).

Recipients:
Our website is maintained by a service provider who acts as our processor.

Storage period:
Data will be deleted no later than 6 months after processing the request.

If a contractual relationship is established, we are subject to the statutory retention periods and delete your data after these periods.

Prescribed or required provision:
You provide your personal data on a voluntary basis. However, we can only process your enquiry if you communicate your name, e-mail address and the reason for your enquiry.

Objection:
Refer to the information below in relation to your right to object (Art. 21 GDPR).

c. Visiting our website

Purpose:
If you access our website – that is, if you do not register or otherwise provide us with information – information of a general nature will be collected automatically. This information (server log files) includes e.g. your web browser and operating system used, the domain name of your Internet service provider, your IP address etc.

It is processed for the following purposes in particular:

• to ensure a smooth connection to the website,
• to ensure comfortable use of our website,
• to evaluate system security and stability as well as
• for other administrative purposes.

Furthermore, we reserve the right to check the server log files subsequently if there are concrete indications of illegal use.

We do not use your data to draw conclusions about you. Details of this kind may be statistically evaluated by us with a view to optimizing our website and the underlying technology.

Legal basis and legitimate interest:

Data is processed in accordance with Art. 6 (1) (f) GDPR based on our legitimate interest in improving the stability and functionality of our website.

Recipients:

We use technical service providers to operate and maintain our website. https://phiregroup.com/

Third country transfer:
Your data will be transferred to the USA. There is currently no adequacy decision by the European Commission for the USA. As suitable guarantees for legally compliant data transfer, we have concluded standard contractual clauses.

Storage period:
The data will be deleted as soon as it is no longer required for the purpose of its collection. For data used for the provision of the website, this is generally the case when the respective session has ended.

Prescribed or required provision:
The provision of the above-mentioned data is not prescribed by law or under contract. However, we cannot guarantee the service and functionality of our website without an IP address and cookie identification. In addition, individual functions and services may be restricted or unavailable.

Objection:
Refer to the information below in relation to your right to object (Art. 21 GDPR).

d. Technically necessary cookies

This website uses cookies. At chemtrend.com we use cookies to track information about your visit. Cookies, including those from third parties, help us to improve our website and make you tailor-made offers to suit your interests. By clicking on “I agree”, you consent to such processing. Your consent is voluntary and can be revoked at any time with effect for the future.

Cookies are small text files that can be used by websites to make a user’s experience more efficient. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages. You can at any time change or withdraw your consent from the Cookie Declaration on our website.

Your consent applies to the following domains: chemtrend.com

Purpose, legal basis and legitimate interest:
We use cookies to make our website more user-friendly. Some of our website’s elements require the browser to also be identifiable after a page change.

Here, the following data in particular is saved and transmitted in the cookies:

• Language settings

Technically necessary cookies are used to make use of the website easier for visitors. Some of our website functions cannot be provided without the use of cookies. To this end, the browser needs to be recognised even after you move to a new page.

We require cookies for the following applications:

• Adoption of language settings
• Remembering search terms

Data is processed in accordance with (Art. 6 (1) (f) GDPR) based on our legitimate interest in providing a user-friendly website.

Recipients:
Data recipients may include technical service providers who are responsible for the operation and maintenance of our website as processors. https://phiregroup.com/

Third country transfer:
Your data will be transferred to the USA. There is currently no adequacy decision by the European Commission for the USA. As suitable guarantees for legally compliant data transfer, we have concluded standard contractual clauses.

Storage period and details on the cookies:
Details on the storage period of cookies and functional scope can be found in the information presented when you first access our website via the “Cookiebot” tool under the category “Expiry” or “Purpose”.

Prescribed or required provision:
The provision of the above-mentioned personal data is not prescribed by law or under contract. However, we cannot guarantee the service and functionality of our website without this data. In addition, individual functions and services may be restricted or unavailable.

Objection:
Refer to the information below in relation to your right to object (Art. 21 GDPR).

Information on cookies:
However, you can always view our website without cookies. Internet browsers are regularly set up in such a way that they accept cookies. Generally speaking, you can disable the use of cookies at any time by making settings in your browser. To find out how to change such settings, please refer to the help function of your internet browser. See the list below for standard browsers. Please remember, however, that some functions on our website may not work if you disable the use of cookies.

To the extent that these cookies may (also) concern personal data, we will inform you of this in the following sections.

You can delete individual cookies or all cookies via your browser settings. Furthermore, you will be informed of and instructed on how you can delete these cookies or block their storage in advance. Depending on the provider of your browser, you can find the required information at the following links:

Mozilla Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox

Internet Explorer: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies

Google Chrome: https://support.google.com/accounts/answer/61416?hl=en

Opera: https://www.opera.com/help

Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac

e. Cookies not technically necessary

Purpose and legal basis:
“Cookies” are used on our web pages in part. Hidden beneath this standard technology are small text files that are stored on the device you are using and enable, among other things, a more comfortable and secure visit to a website. Cookies can also be used to better tailor the offering of a website to the interests of the visitor or to make general improvements based on statistical evaluations.

Refer to our “Cookiebot” tool, which you see when you first access our website, for more details on the cookies we use.

The legal basis for this processing of data is your consent, (Art. 6 (1) (a) GDPR).

Recipients:
Data recipients may include technical service providers who are responsible for the operation and maintenance of our website as processors. We have concluded the relevant order processing contracts with the providers in this regard. https://phiregroup.com/

Our “Cookiebot” tool contains further recipients and details on the technical functionality of the tools used.

Third country transfer:
For information on this, please refer to the listings of the individual visual, tracking, remarketing and web analytics providers.

Storage period and details on the cookies:
Details on the storage period of cookies and functional scope can be found in the information presented when you first access our website via the “Cookiebot” tool under the category “Expiry” or “Purpose”.

Prescribed or required provision:
Of course, you can generally view our website without cookies. Inter-net browsers are generally set to accept cookies. In general, you can deactivate the use of cookies at any time via the settings of your brows-er. Please note that some cookie-based features on our website may not work if you have disabled the use of cookies.

Withdrawal of consent:
You may withdraw your consent to the storage of your personal data and to its use by Chem-Trend without any form requirement and at any time. To this end, simply use the contact details specified on the website or in this data protection statement.

Profiling:
The tracking tools can be used to evaluate the behaviour of website visitors and analyse their interests. This involves creating a pseudonymous user profile.

f. Google Signals

We also use the technical extension “Google Signals”, which enables cross-device tracking. This makes it possible to associate a single website visitor with different end devices. However, this only happens if you have logged into your Google service when visiting the website and at the same time have activated the “personalized advertising” option in your Google account settings. Personal data may flow to Google in the process. We do not receive any personal data or access to user profiles. If you do not wish to use “Google Signals”, you can deactivate the “personalized advertising” option in your Google account settings.

g. Use of Matomo

If you have given your consent, this website uses Matomo, an open-source software for statistical analysis of visitor access. The provider of the Matomo software is InnoCraft Ltd, 150 Willis St, 6011 Wellington, New Zealand.

Matomo sets a cookie (a text file) on your device, with which your browser can be recognized. If subpages of our website are accessed, the following information will be stored:

• the IP address of the user, shortened by the last two bytes (anonymized)
• the sub-page visited and the time of the visit
• the page from which the user accessed our website (referrer)
• which browser with which plugins, which operating system and which screen resolution is used
• the time spent on the website
• the pages that are accessed from the sub-page visited

Matomo is used for the purpose of improving the quality of our website and its content. In this way, we learn how the website is used and can thus constantly optimize our offer.

By anonymizing the IP address by six digits, we take into account the interest of the website visitor in the protection of personal data. The data is not used to personally identify the website user and is not merged with other data. The information generated by the cookie about your use of this website will not be disclosed to third parties

Legal Basis:
The legal basis for this processing is your consent, Art. 6 para. 1 lit. a DSGVO.

Revocation of consent:
You can revoke your consent to the storage and analysis of your data by Matomo at any time via the link below. A so-called opt-out cookie will then be stored on your device, which is valid for two years. As a result, Matomo will not collect any session data. However, please note that the opt-out cookie will be deleted if you delete all cookies.

For more information on the privacy settings of the Matomo software, please see the following link: https://matomo.org/docs/privacy/.

You may also refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of this website.

h. Social plug-ins

Type and purpose of processing:
Our website gives you the option to use so-called “social media buttons”. We use the “Shariff” solution. “These buttons are integrated as graphics on the website, containing a link to the corresponding website of the button provider. Clicking the graphic takes you to the services of the respective providers. Only then will your data be sent to the respective providers. No exchange will take place between you and the providers of the social media buttons if you do not click the graphic. Information on the collection and usage of your data in the social networks can be found in the respective terms of use of the corresponding providers. More information on the “Shariff” solution is available at: http://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html.

We have placed social media buttons that link to the following companies on our website:

Facebook Inc. (1601 S. California Ave – Palo Alto – CA 94304 – USA)

LinkedIn Corporation (2029 Stierlin Court – Mountain View – CA 94043 – USA)

YouTube LLC (901 Cherry Ave. – San Bruno – CA 94066 – USA)

WeChat International Pte. Ltd. (10 Anson Road, #21-07, International Plaza, Singapore 079903)

Vimeo Inc. (330 West 34th Street, 5th Floor – New York, New York 10001 – USA)

WhatsApp LLC. (1601 Willow Road Menlo Park, California 94025. USA)

i. Google Ads

Purpose and legal basis:
Our website uses Google conversion tracking. The company operating the services of Google AdWords is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you have reached our website via an advertisement placed by Google, Google AdWords puts a cookie on your computer. The cookie is used for the purpose of conversion tracking whenever a user clicks on an advertisement placed by Google.

If a user visits certain pages of our website and the cookie has not yet expired, we and Google know that the user has clicked on the advert and has been directed to this page. Each Google AdWords customer is given a different cookie. This means that cookies cannot be traced via the websites of AdWords customers. Details obtained through conversion cookies serve the purpose of generating conversion statistics for AdWords customers who have opted for conversion tracking. Such customers are told the total number of users who have clicked on their adverts and who have been redirected to a page carrying a conversion tracking tag. However, they do not receive information that might enable them to identify any users in person.

The legal basis for this processing of data is your consent, (Art. 6 (1) (a) GDPR).

Recipients:
Personal data including your IP address is transmitted to Google in the USA every time you visit our website. This personal data is also stored by Google. Google may share personal data collected in this way with third parties under certain circumstances. https://phiregroup.com/

Our company does not receive information from Google that might be used to identify the data subject.

Storage period:
Cookies of this kind lose their validity after 30 days and cannot be used for personal identification.

Third-country transfer:
Your data will be transferred to the USA. There is a adequacy decision by the European Commission for the USA. https://support.google.com/adspolicy/answer/10042247?hl=en

Objection to processing:
If you wish to opt out of conversion tracking, you can refuse the setting of such a cookie via a browser setting that generally disables the automatic setting of cookies. Or you can set your browser so that it blocks any cookies coming from the domain “googleleadservices.com”.

However, please remember not to delete opt-out cookies for as long as you wish to be exempted from the recording of the relevant tracking data. If you have deleted all the cookies in your browser, you need to set the relevant opt-out cookie again.

Prescribed or required provision:
The provision of your personal data is not prescribed by law or under contract. You may not be able to use all of the function of the website if you prevent access.

j. Use of Google Remarketing

Purpose and legal basis:
This website uses the remarketing function of Google Inc. The company operating the services of Google Remarketing is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter “Google”).

This function makes it possible to present interest-related advertisements to website users within the Google advertising network. A cookie is saved to the site user’s browser, enabling Google to identify this user next time they visit websites which are within the Google advertising network. Such websites may present visitors with advertisements that relate to content previously called up by them on websites which also use the Google Remarketing function.

The legal basis for this processing of data is your consent, (Art. 6 (1) (a) GDPR).

Recipients:
Personal data including your IP address is transmitted to Google in the USA every time you visit our website. This personal data is also stored by Google. Google may share personal data collected in this way with third parties under certain circumstances.

Our company does not receive information from Google that might be used to identify the data subject.

Third-country transfer:
Your data will be transferred to the USA. There is a adequacy decision by the European Commission for the USA.

Preventing processing:
According to information from Google, this procedure does not involve any personal data. If you would prefer not to use the Google remarketing function, you can deactivate it by making the relevant settings at https://support.google.com/adwordspolicy/answer/143465. Alternatively, you can disable the use of cookies for interest-related marketing through the advertising network initiative by following the instructions provided at http://www.networkadvertising.org/managing/opt_out.asp.

Prescribed or required provision:
The provision of your personal data is not prescribed by law or under contract. You may not be able to use all of the function of the website if you prevent access.

3. Data security

We process personal data only insofar as this is permissible in accordance with the provisions of data protection law. In so doing, we employ all the necessary technical and organizational security measures to protect your personal data from unauthorized access and misuse.

To protect the security of your data when transmitting it, we use encryption methods according to the HTTPS standard (e.g. SSL). We are hosted through WPEngine, a hosted company who is secured using firewalls and virus protection. It goes without saying that we use backup and recovery procedures as well as role and authorisation concepts.

4. What data protection rights do you have?

Each relevant person has the right to information according to Art. 15 GDPR, the right to rectification according to Art. 16 GDPR, the right to erasure according to Art. 17 GDPR, the right to the restriction of processing according to Art. 18 GDPR, the right to object from Art. 21 GDPR, and the right to data portability from Art. 20 GDPR.

The restrictions under Sections 34 and 35 BDSG apply to the right to information and the right to erasure.

You can revoke consent issued to us previously for the processing of personal data at any time. This also applies to the revocation of declarations of consent that were issued to us before the General Data Protection Regulation came into force, i.e. prior to 25 May 2018. Please note that such revocation only applies to the future. Processing that took place prior to consent being revoked is not affected by such.

Furthermore, relevant persons have a right of appeal to a responsible data protection supervisory authority (Art. 77 GDPR in connection with Section 19 BDSG). A list of regulatory authorities (for the non-public area) with address details is available at:

https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html

5. Information on your right to object according to Art. 21 GDPR

Individual right to object:
You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you, which is based on Art. 6 (1) (f) GDPR (data processing on the basis of a balancing of interests); this also applies to profiling based on this provision within the meaning of Art. 4 (4) GDPR.

If you file an objection, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for its processing, which override your interests, rights and freedoms, or such processing is used for the establishment, exercise or defence of legal claims.

Recipients of an objection:
You can submit your objection without any form requirement by writing/typing “Objection” as the subject and specifying your name, address and date of birth. This should then be sent to the address of the controller specified under point 1 above.

6. Changes to our data protection regulations

We reserve the right to adjust this data protection statement so that it is always compliant with the latest statutory requirements or in order to make changes to our services in the data protection statement e.g. when introducing new services. Any new visit to our website will then be subject to the new data protection statement.